Places of interest28 April 2016

Tourism in Piedmont is growing

Tourism in Piedmont is growing: data on arrivals and stays analyzed by the Regional Tourism Observatory show Turin and Piedmont as international tourist destinations.

Tourism in Piedmont is growing

Tourism in Piedmont is growing: data on arrivals and stays analyzed by the Regional Tourism Observatory show Turin and Piedmont as international tourist destinations.

Arrivals and overnight stays rose by 5.7% and 4.8%. Foreigners are leading the trend with arrivals and stays increased by almost 20%. Foreign tourists account for over 40% of the total.

Among the trends, the British emerge since they grew by more than 30%, the Spanish doubled, with 58 thousand arrivals, while the United States remain the first extracontinental market. The presence of Russian, Austrian and Chinese is Strongly increasing with 23 thousand arrivals.

Also between last May and October, people from Switzerland, France and Germany were the main foreign visitors, in 45% of cases visiting the city of Turin. Germany remains the largest market and growing at around 9%, all other areas are growing at double digits.

Analysis of data shows tourists, especially foreigners, are going in 11 areas mainly: Turin and the metropolitan area, the hills with food and wine tourism, and the lakes.

To confirm and add these trends, 303 tourist facilities in the province of Cuneo have recently received the prestigious 2016 Italian Hospitality trademark. These facilities have been renewed or assigned for the first time this important recognition, evidence of a quality sought, gained, and sustained over time.

The Chamber of Commerce has invested effort and resources in tourism, knowing that it is a key economic sector, which generates positive impacts on other business sectors.

The sector as a whole weighs 10% of the national GDP.

Deborah Bellotti

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